On a monthly basis, new episodes will be released across the affordable beauty brand’s social media channels, including YouTube, Instagram and TikTok. This social-first series by e.l.f. Cosmetics playfully mashes up other popular formats to offer the best elements of late-night talk shows and get-ready-with-me videos.
Fans can tune in to see stars like Jennifer Coolidge, Ashley Park and Ziwe sharing insights from their respective worlds with a healthy dose of humor. Ultimately, the series aims to “inspire viewers to celebrate their own unique beauty, using makeup and skincare as a tool for self-expression and empowerment.”