Eggo Gives Tired Parents the Morning Off with a Babysitter

Kellogg Company’s Eggo is offering US parents a chance to win $100 to hire a babysitter on the morning after Daylight Saving Time, which this year falls on March 12. Eggo’s “Always Be L’Eggo” campaign is dedicated to helping parents embrace small wins and the new promotion is designed to help tired parents recuperate from the lost hour caused by Daylight Saving Time.

A recent survey found that 53% of US parents would prefer to pay $100 than watch their kids on the morning after Daylight Saving Time. To enter, individuals can visit from March 9 to March 12. The winners can use the money to hire a babysitter while they recover from the morning madness and grab a bite of delicious Eggo waffles.

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