Global lifestyle brand Madhappy works in collaboration with UGG on a collection of Ultra Classic Mini boots for the Spring/Summer 2023 season. The collection is driven by Madhappy’s optimistic view of life and builds upon conversations about mental health. The boots are made from soft suede throughout the upper and are complete with an UGGplush upcycled wool blend as the sock lining. Branding can be seen on the front and the outer side of the heel.
Madhappy’s Co-Founder and Chief Creative Officer Noah Raf states that “We are thrilled to unveil our partnership with UGG. Since the beginning of Madhappy, feeling has been at the center of everything we do as it relates to both external quality and internal sentiment. UGG is such a natural partner for us as they’ve been creating high-quality products that evoke such a strong feeling of internal comfort for decades.”
