Matthew M Williams, the contemporary designer who is at the helm of the popular streetwear brand 1017 ALYX 9SM, and the British retailer END. embark on a new collaboration that features colorful and grungy new wave-inspired fashion staples. The partnership debuted at 1017 ALYX 9SM’s Fall/Winter 2023 presentation at Milan Fashion Week.
The capsule, which is dubbed ‘Neon,’ strongly draws inspiration from an “underground music culture” that is once again on the rise among creative communities. The 90s era-informed and new wave-inspired fashion collection includes eight head-turning pieces—from pink tie-dye-esque t-shirts to belt-adorned bucket hats with a slimmer fit.
The Neon capsule by 1017 ALYX 9SM and END. is set to be available to consumers online on January 20th, 2023.
Image Credit: END.
